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ATTENTION: BUSINESS/NEWS/RETAIL EDITORS & REPORTERS
Who’s Shopping Online - and for what - in Canada this holiday Season!
TORONTO, ON, NOVEMBER 19, 2003. 56 per cent of online bargain shoppers estimate that they will spend between $250-$500 online this holiday season, and 16 per cent plan to spend more than $1000, at a variety of Canadian shopping sites.
These are the results of an online readership survey conducted by Canada’s most popular deal-finding web site, RedFlagDeals.com, which has over 550,000 unique visitors per month. The results also revealed that Canada’s savviest consumers will be spending mainly on electronics, hardware and DVDs.
According to the survey, the top 10 favourite Canadian online shopping websites are:
The most popular items purchased online by this community are:
“It isn’t surprising that FutureShop.ca is the favourite,” said Derek Szeto, President, RedFlagDeals.com. “They’ve got a trusted brand name with easy access to retail stores, their website is simple to use, and you can’t underestimate the power of free shipping on everything. Bargain hunters just hate paying for shipping.”
The survey results also threaten to debunk some popular shopping myths. Canadian men do shop - online. Canadian men (81 per cent) are more likely to shop online than women (13 per cent).
ABOUT REDFLAGDEALS.COM: Launched in November 2000, RedFlagDeals.com uses the power of community to alert bargain-hunting consumers to Canadian retailing deals via the Internet. Headed up by Derek Szeto, a third-year university student, the site currently boasts over 550,000 unique visitors a month and over 4.2 million page views every month. The site is represented by 24/7 Canada for advertising. For additional information please visit: http://www.redflagdeals.com.
For more information, please contact: